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Classical conditioning and Consumer Behaviour 1

Task 1: Techniques used in advertising blog post.

Using your understanding of the techniques used in advertising, comment on the techniques used in the commercials viewed in class:

Click on the links below to access the blogsite.

Blog post 1: Oldspice Commercial Blog site

Access the blogsite and answer the following questions in your post:

What technique is used in the oldspice commercial?
How is this technique being used to make you want to buy Oldspice bodywash?

http://toiletpumpkin.blog.com/2012/03/20/ads/#comment-1

Blog Post 2: Colgate Commercial Blog site

Access the blogsite and answer the following questions in your post:

What technique is used in the Colgate Commercial?
How is this technique being used to make you want to buy Colgate Toothpaste?


http://toiletpumpkin.blog.com/2012/03/25/colgate-commercial/#comment-4

Blog Post 3: Don't Drink and Drown Commercial Blog site

Access the blogsite and answer the following questions in your post:

What technique is used in the Don't Drink and Drown?
How is this technique being used to make you behave towards alcohol?

http://toiletpumpkin.blog.com/2012/03/25/dont-drink-and-drown/#comment-3

Blog Post 4: The Pootrap Blog site

Access the blogsite and answer the following questions in your post:

What technique is used in the Pootrap commercial?
How is this technique being used to make you want to buy the pootrap?

http://toiletpumpkin.blog.com/2012/03/25/pooh-trap/#comment-2